Dispatch from an advertising future #50


He was glad the lockdown was still in place. It meant he couldn’t go out and so didn’t need to put on a disguise just to leave his flat. He could just sit at home and work. His face was more popular than ever as his followers whiled away time being ‘influenced’ by him. Work was going well. But all that would end if clients knew the truth. Ever since the move to virtual ‘safe influencers’: clean, controllable, programmable — no-one paid for real. All it needed was one fan to see he was real and the game would be up.