Dispatch from an advertising future #176

https://www.rollingstone.com/pro/news/bts-army-fave-app-1213189/amp/

A BTS-Backed Social Network for Fandoms Wants to Revolutionize Stan Culture

I’m in quite a few Verts. Inevitable really. As you grow up you join them. They’re part of your identity. Hey you can’t have a Presence without them and, without a Presence, well what are you? Thing is, I’ve never been hailed in any of the Verts I’ve been in. Been pretty active but no-one seemed to notice. No stuff or Status but, hey, no obligations or targets. If I look at my Presence now, I’m a complicated soul. Maybe that’s why I’ve not been hailed. Maybe if I leave a few. Focus. I’m really not that person anymore anyway.