Dispatch from an advertising future #16

A Conspiracy Of Silence He’d served his time, brought real money in, ‘managed’ people. It was his turn. At the table sat the CEO and other made guys. Chris listened: “This ‘thing of ours’ is what comes first in your life, before your blood family.” The CEO pricked the finger Chris used to unlock his …

Dispatch from an advertising future #10

Wellness festival set to help the digital industry unplug Here at Smile we are committed to your wellness. Our Smile and Unplug (™) programme added mindfulness sounds to your workpod and a wellness score to the Smile Performance Review. And now your pod’s YourFaceOurFace (™) camera will alert you to early signs of stress and …

Dispatch from an advertising future #8

Digiday Research: What marketers are moving in-house in 5 charts You want control and creativity. You want the benefits of in-house but also the best outside thinking. Now you don’t have to make a choice. With In’nOut (™) you can have the best of both worlds. In-house AIs build on-brand campaigns to order. Control? Certainly, …

Dispatch from an advertising future #2

Everything is political’: As Ogilvy internal turmoil continues, agencies grapple with a new market reality With A Good Fit (™) as your talent partner you know you will get people passionate about your work and your clients, whoever they may be. Simply upload your current clients to our system and our algorithms will match this …