Dispatch from an advertising future #26

Wonder how long before that Pret 'menu exploration' board becomes an self service ordering panel? pic.twitter.com/hEOpjrftpx — Liam Brennan (@LCBrennan) September 28, 2019 She ducked into the coffee shop to wait for the self-drive. She placed her panel on the screen and the screen came to life: “Chris, hi. Your usual? judging by your stress …

Dispatch from an advertising future #25

Facebook acquires neural interface startup CTRL-Labs for its mind-reading wristband “I see you’ve got the full package,” the midwife said, securing the tag around the tiny wrist “The monitor’s there.” They stared at the screen. The language readout wouldn’t kick in yet but the emotion feed was already hypnotic — colours and shapes slipping in …

Dispatch from an advertising future #9

T-Mobile is handing out hot spots to lure customers Call me old-fashioned, but I think our kids should be protected inside school and out. We wouldn’t accept drug dealers hanging around the school gates offering amphetamines, why should we accept people pushing Speed(™)? “Go on, take it. All the other kids are doing it. You …

Dispatch from an advertising future #6

Football’s tactical switch We’re through to the last selection. I’ve dreamed he’d be signed since before he was born and he’s almost there. Once we saw he wasn’t great with the ball, we put the effort into building up his other sports skills. We made him practice. Hour after hour with his phone. We’re not …