#c2bd
the Digital Charabanc : content to be different
The Charabanc was the way of getting to the seaside. It promised a new world. It was a change from the Mills. Its space was taken over by ordinary people on a special day out. The Chara’ was simple and did the job. There were no frills and seat-mounted TVs. There was no bar, just a crate or two. It got you there and heh the journey was fun.
We’re all on our way to… somewhere, a new mediaspace, the Live Web Party, a new society… Some people who offer to guide you there call themselves a ‘digital coach’. I’m a digital charabanc because I’m on the same journey as you, because the journey is social, because the trip itself is fun.
If you’re interested I do workshops on Live Web strategy, Listening to the Live Web and Telling stories at the Party as well as providing Conversation Audits – qualitative analyses of how brands and issues are being talked about online.
Some comments on the Digital Charabanc in operation here.
You can follow the Digital Charabanc:
:: on Twitter :: www.twitter.com/internationale
#content2bdifferent - tweets for clients of the Digital Charabanc
#quadJPEG – tweets for followers of my research
#birkbeckmedia - tweets for (my former) students at Birkbeck
:: on Facebook :: www.facebook.com/theinternationale
:: on Flickr
Clients
the Internationale works with Government, charities, education and business to explore the potential of the Conversation Economy. Recent clients and projects:
Conversation Audits
Royal Air Force: Conversation Audits for marketing team, mapping discourse and language across the Live Web and developing conversation strategies to engage with “Conversation Attractors”. Development of the RAFLive project with RAF personnel Twitter’n and Flickr’n their lives.
Department of Health: Conversation Audits exploring and analysing public and professional conversations and discourses around major campaigns and policies. Conversation Audits around MMR and Change4Life.
Conversation Training
NHS: Series of workshops around the UK with senior Communications Managers from the NHS looking at harnessing and monitoring social media conversations. Production of screencast around NHS Constitution for marketing and consultation.
The Media Trust/ICT Hub: Series of workshops around the UK with large and smallscale charities and community groups looking at harnessing Free and Open Source content and conversations for campaigning, fundraising and networking.
Nation-wide workshops through The Hub Events: Attendees include - Tayside Police, Scottish Natural Heritage, Big Lottery Fund, Pilkington Group, City and Islington College, Manchester City Council, University of Gloucestershire, Newcastle University, Arts and Humanities Research Council, Ladbrokes Stadium, ACAS and Institute of Chartered Accountants among others. Feedback from these events here.
Conversation Management
QCA: Development of Governance Framework for new Live Web initiatives.
Department for Children, Schools and Families: Development and writing of Consultation document, Leaflets and Stakeholder Engagement pack for major campaign with young people.
Other clients include: Airbus, Microsoft, Government Communications Network, Home Office Drugs Strategy Directorate, COI Communications, Essex Fire and Rescue, Symphony Housing, Community Development Foundation, UK Police, Adfam, Zurich Community Trust, NALGAO, Office of the Information Commissioner, Arts Council England, LEAP Arts, Columbia School, Anglo European School.
Also, editorial, design, photography and digital illustration for Finance Week, Mortgage Strategy, Network Strategy, The Engineer, New Media Age, RIBA Journal, Play London, Play Association Tower Hamlets.
