Dispatch from an advertising future #166

https://www.theverge.com/2021/8/3/22608419/whatsapp-view-once-dissapearing-media-launch-testing-sensitive-info

It was so good. I mean, really good. It had the look of, you know that film. The one we saw that night last summer… And the music, I’m sure it was them. His voice. It had to be him. But it was a new track. And the twist at the end. I mean, I’m not normally emotional but, yeh, alright… I cried. I’m going to be saying: “was up!” all week now. It was like only thirty seconds. I can still see see it. I wish you could have. This would so go viral if it wasn’t a “vanishing”.