Dispatch from an advertising future #129


You have been the face of our brand since before I joined the company. It feels like generations of our customers have come to know and love our brand through coming to know you. Whether it was the original TV ads or those early web experiments right through to our successful micro-films series. Your face, your voice, you have been our brand. Now, we’d like you to engage with some new customers, be our face in a new space. Now we don’t want you to worry, we’ve lined up some training for you. Let me introduce xTc, he’s a gamer.