Dispatch from an advertising future #31

How to Balance your Brand Communication Plans Clients wanted people again, not just AI advice. The driverless car, thankfully one with a vaguely interesting TaxiChat algorithm, dropped them outside. Their faces got them through security and into the conference room. They were ready. The positive dialectic of real consultancy; when black and white turned grey; …

Dispatch from an advertising future #13

NFL secures TikTok partnership to attract millennials Here at the British Casting Company our department for Short Form Output (SFO) ensures our content remains engaging as our younger customers change their viewing habits. Our millennial content experts work with editors to sharpen programming and we are in discussions with Wimbledon and the Boat Race to …