Dispatch from an advertising future #160


“If journalism is the art of today’s chip wrapper, then what is what we make?” she thought in her darker moments. She held on to purpose as a justification for why she’d ended up here and tried to convince herself it was popular cultural art but deep down she knew. It was all transient, disposable. At least now all the Awards ceremonies were virtual so she didn’t have to go the parties and pretend they were Art openings. But now the Agency had renamed the Archive as “Portfolio”: a home for the NFTs she had apparently spent her life making.