Dispatch from an advertising future #188

https://www.theguardian.com/technology/2021/sep/08/study-finds-growing-government-use-of-sensitive-data-to-nudge-behaviour Study finds growing government use of sensitive data to ‘nudge’ behaviour They keep saying we’ve “missed out”. There must be some master timetable somewhere that says “this has to be learned on the third Tuesday in February.” When we didn’t have a class on that third Tuesday, all hell broke loose. They said there’d …

Dispatch from an advertising future #187

https://www.campaignlive.co.uk/article/key-ad-trends-driving-in-car-commerce-boom/1726545 The key ad trends driving the in-car commerce boom Today, he wasn’t bothered. The nudge points would have been nice to have, they always were. This week’s ‘partner’ seemed to have a great offer on but, no, he needed to put his foot down. The display said he was going faster than 80% of …