https://adage.com/article/datacenter/more-950-brands-participated-blackout-tuesday-instagram-plus-latest-jobs-numbers-context-datacenter/2260916 Be ready. Be relevant. Be Redraw (™) As brands we all know we must wear our purpose in full view. Your logo and your avatar are not fixed brand assets, they are live conversation vectors and at Redraw (™) we’re here to ensure they remain relevant and ready for the next purpose opportunity. We …
Tag Archives: purpose
Dispatch from an advertising future #56
https://www.theweek.com/speedreads/913593/terrifying-mechanical-dog-now-stalking-singapore-park-make-sure-people-stay-properly-distant Her dog backed away, ran back to the bench. It followed, bounding in an ‘uncanny valley” sort of way. The “stay alert” jingle at a pitch designed to gently annoy. She put the lid back on her coffee and stood to leave. The panel on the creature’s side lit up, first the familiar blue …
Dispatch from an advertising future #11
Concern about plastics in Singapore an opportunity for brands: Ipsos We’re all caught up in the Great Purpose-rush. At B-cause (TM) we help you find that new cause. We work with oil, tobacco, agriculture and pharma corporations to identify new opportunities for you. If the issue isn’t big enough for you, we work with corporations …
Dispatch from an advertising future #2
Everything is political’: As Ogilvy internal turmoil continues, agencies grapple with a new market reality With A Good Fit (™) as your talent partner you know you will get people passionate about your work and your clients, whoever they may be. Simply upload your current clients to our system and our algorithms will match this …