Looking Through Mojo Vision’s Newest AR Contact Lens https://spectrum.ieee.org/looking-through-mojo-visions-newest-ar-contact-lens Frankly I wouldn’t go on a date anywhere else. It’s a nice part of town, reasonably cheap and there are lots of people around. But mainly it’s when I look into his eyes, I know. I’ve been on other dates, other places. You can almost see …
Tag Archives: augmented reality
Dispatch from an advertising future #179
https://www.theverge.com/2021/8/24/22639081/tiktok-effects-house-studio-private-beta-launch TikTok follows Snap and Facebook by testing new augmented reality developer tools You’ve got to see it! It’s amazing. I mean it’s so cool. It’s hypnotic. Mesmerising. I could look at it for hours. I have. I’ve told all my friends. I mean you have to when there’s something this new, this amazing. I …
Dispatch from an advertising future #156
https://www.cnbc.com/2021/03/31/microsoft-wins-contract-to-make-modified-hololens-for-us-army.html By the end I even liked him. Respected him of course but maybe at some level a sense in which I saw him, if not as a friend, at least as someone I knew was there for me. It hadn’t started that way of course. I hated him. He hated me. He was straight …
Dispatch from an advertising future #151
https://www.adweek.com/digital/snapchatters-can-scan-ralph-laurens-polo-pony-logo-off-apparel/ They’re on bikes, scooters, skates. Often they’re just on foot. Sometimes you can spot them in advance and get out of the way or hide. But sometimes they’re so quick, by the time you’ve noticed, they’ve got you and gone. They’re usually alone. That seems to be part of it. Some competitive thing, I …
Dispatch from an advertising future #141
https://www.theverge.com/2020/11/7/21553998/netflix-linear-channel-france-streaming-cable-tv He didn’t get headaches any more. He slept better. The doctor said the wearable was posting data “in the right zone”. He felt better, calmer. They reminded him of the glasses he’d worn as a kid to help with his dyslexia. Tinted a cool John Lennon colour, they’d helped stop the words buzzing. These …
Dispatch from an advertising future #132
https://www.ft.com/content/d9e18a02-3c86-48eb-80a4-47cdaa71941a He was a flâneur. He wandered the city. He’d done it in The Before allowing himself to be carried along with the crowd. No aims just strolling, seeing. Psychogeographic purists had rejected the glasses claiming the feeds destroyed the chance encounter and random meanderings of thought and sight. He loved them. He called them …