https://www.technologyreview.com/2020/07/24/1005602/ai-hiring-promises-bias-free-job-hopping-prediction/ She couldn’t afford a job hacker. But she knew she couldn’t afford not to hire one. AIs had got better and ‘employability coaches’ that helped you steer your answers, no longer cut it. Advice on how to avoid appearing as a “job hopper” or a “activist” was just the start. Now you needed to …
Category Archives: speculations
Micro-speculations: w/c 20/7/20
They meet every year. In their club. The founding ‘fathers’. Reminiscing. Tales of transformation. Glory days and deals. Remembering when they were fast enough to pounce. The accountant. The creative turned CEO. The quiet one in the corner: the algorithm. https://www.theguardian.com/business/2020/jul/21/sir-martin-sorrell-wpp-facebook-s4-capital She was used to the sell. The moment when Speak2aDoc tried to sell her …
Dispatch from an advertising future #67
https://techcrunch.com/2020/07/23/pandora-launches-interactive-voice-ads-into-beta-testing She enjoyed playing with ads. The more literary-minded might call it ‘deconstruction’’; the more political, ‘ad jamming’. It was fun to see how many times it took saying “depends” to get the Voice to give up and play a jingle. The bed company that wanted to offer sleeping tips was easy to wind-up when …
Dispatch from an advertising future #66
https://www.technologyreview.com/2020/07/16/1005284/openai-ai-gpt-2-generates-images/ Scamp (™): We’ll finish that for you. Times are tough. We’re all trying to make best use of the resources we have. We’d all love to have AI that is as creative as our human teams, but we’re not there yet. Here at Scamp (™), we don’t pretend our systems can be as creative …
Micro-speculations w/c 13/7/20
He missed the fussball table, the free foot massages… the start-up vibe. As he opened another “start (up) your day (TM) innovation-food” package with its cheery message from the founder, he sighed and grabbed a donut.https://www.warc.com/newsandopinion/news/a-new-era-in-functional-foods/43850 He was nostalgic so he dialed up the ‘wonkey wheel’ as the display reminded him of his 5:2 day. …
Dispatch from an advertising future #65
https://www.linkedin.com/pulse/marketers-learn-anything-from-return-qr-code-jerry-daykin They had always been “anti-chippers”. She still remembered the puzzled look on the midwife’s face when she’d refused the “simple procedure”… and the corporate goody bag. It had made parenting a little more difficult. Tracking the bio data and of course location, but it was the principle. It was her child’s body. But since …